Phil brings over 15 years experience in growth, digital and technology focused on helping companies refine and maximize their core value proposition. Like most at Rocket Wagon, he brings a multi-disciplinary background to his work including business strategy, leading change, experience design, software engineering, and quantitative analytics.
Luke is the driving force in technology at Rocket Wagon, and he prides himself on building highly functional technology teams. With experience leading technology teams at international agencies and startups, he works to create the right solution for the problem. Outside of software development, Luke has also served as an Adjunct Professor of Physical Computing at Virginia Commonwealth University's Brandcenter, co-founded the RVA hackerspace, and helped build the world's most advanced hovercraft.
Skylar leads product experience and delivery to build engaging platforms for customers with a hybrid approach of engineering and design. From high growth startups to the Fortune 100 enterprises, Skylar has delivered ambitious solutions at the intersection of strategy, design, and technology. Skylar serves as a Board Member to Virginia Commonwealth University's School of Engineering. In his spare time, he participates in creative hackerspaces from building surgical tables for the developing world to building robotic toys for big-box retail.
Prior to Mobiquity, he was CEO of Gumball, a consulting firm helping CEOs grow their companies rapidly and effectively. Seibel earlier served as Chairman and CEO of Demantra, a pioneer in supply chain and marketing collaboration and analytics that he sold to Oracle in 2006. Before Demantra, Seibel was Chairman and CEO of ZEFER. There, he oversaw the company's organic growth to more than $130 million in revenue in its first 18 months of operations. Prior to launching ZEFER, Seibel was EVP of Cambridge Technology Partners - 1992’s #2 IPO. He launched CTP’s international operations and later led nine of the company's 12 business units. Seibel has been recognized as Tech Luminary in 2012, 2012 Technology CEO of the Year, Penn State Outstanding Alumni in 2011, Bishop Canevin Ring of Honor in 2015, and 2015’s New England’s Top Small Business. In 2013, Forbe’s featured Bill in an article entitled ‘Mobiquity’s Founder And CEO Bill Seibel Is Unstoppable’
Pecen served as Sr. Vice President, Research and Advanced Technology and technology advisor to the CEO of BlackBerry. He was responsible for the creation and management of their Advanced Technology Research Centre and a significant portion of BlackBerry’s wireless patent portfolio. Pecen invented a number of technologies that have later been adopted in global standards, including the Global System for Mobile Telecommunication (GSM), Universal Mobile Telecommunication System (UMTS), High-Speed Packet Access (HSPA+), Long-Term Evolution (LTE) for 4G wireless and others. Pecen is a regular advisor to the Canadian government on wireless communication and a veteran of the wireless industry. He is an author and editor of a number of text books on wireless technology and holds more than 100 fundamental patents in areas of wireless communication, networking and computing.
Chris led the introduction of OTC Flonase, establishing Flonase as a category-leading consumer brand and delivering $300+ million in first-year sales. Mr. Rich played a key role in the completion of GSK’s joint venture with Novartis Consumer Healthcare, personally overseeing the successful anti-trust negotiations with regulatory authorities around the world. He reported directly to the president of GSK Consumer Healthcare; and was a core member of GSK’s global Consumer Healthcare Leadership Team. Prior to that, Mr. Rich was Vice President of Wyeth Consumer Healthcare. His leadership roles there included Vice President and head of the US Analgesics business unit, Vice President of Global New Products, and Vice President of Retail Development.
Jan Hofmeyr serves as Senior Vice President and Chief Network and Operations Officer for Comcast. In this role, he is responsible for all aspects of the network and operations, including engineering, reliability and quality to deliver industry-leading video, high-speed data and voice services for both residential and business customers. Jan’s team also handles the delivery and operational support of the Syndication business, as well as the development of the Analytics Technology Platform for the company. Jan joined Comcast in 2009 as Vice President, Product Delivery, and then served as Senior Vice President and General Manager of the X1 Platform—Comcast’s next-generation video platform. He led the cross-functional teams—hardware, software, services, operations and deployment—that developed and launched XI, and oversaw the wide scale growth and deployment of X1 to customers across the Comcast footprint. The X1 platform is now licensed to several cable providers in the United States and Canada. Prior to joining Comcast, Jan held leadership roles at several technology companies, including Entriq, where he served as Executive Vice President, and Microsoft where he served as Director of TV Strategy in the Windows organization. Jan earned a Bachelor of Engineering from the University of Stellenbosch in South Africa. Hofmeyr received Microsoft’s IP Leadership Award.
Ms. Smith is a key industry “go to” person when an organization is faced with a particularly challenging IT crisis or need— corporate mergers and acquisitions (4 companies in 4 years at KeySpan) or divestures ($20B corporate split at Cendant); massive organic corporate growth ($40B in 4 years at McKesson); strategic system ‘saves’ (system for 1.3M employees at the NHS in the UK; major customer billing system at Verizon). Recently she was the EVP and Interim CIO of WestJet Airlines, the 2nd largest Canadian airline, responsible for transforming the company’s IT applications, operations, and infrastructure into one of the most technologically advanced in the airline industry. She was the CEO of a technology startup, utility.net, which offered Broadband over Power Line (BPL).
Mr. Sendelbach currently serves on the boards of advisors of several advanced analytics and AI companies, such as Kayrros, RapidMiner, Sereene, SpaceKnow and Traxpay. Prior to founding Doublejay Consulting, Mr. Sendelbach was a Partner at Droege & Company, New York, Chief Operating Officer of WestLB, New York, Deutsche Bank North America and Deutsche Bank Capital Markets, Japan.
Gerald H.B. Ross serves as Chief Executive Officer of the Rubicon Intelligence Unit. Dr. Ross has been Chairman and Chief Executive Officer of Astute Inc. since 1998. He served as senior partner of Change Lab International, a consulting organization he founded in 1988. During his consulting career, Dr. Ross has worked with some of the world's premier corporations such as 3M, Xerox, IBM, DuPont, AT&T, Coca-Cola, Reuters and Kodak. He serves as Member of the Advisory board at Gow & Partners LLC. He served as a Director of Gildan Activewear Inc. since February 2003. Dr. Ross joined the Faculty of Management of McGill University as Dean in August 2000. Dr. Ross' recent academic appointments include, faculty member on the Wharton International Forum Executive Program on Cross Cultural Issues in Global Management.
Prior to Wawa, Ms. Suzanne L. Keenan served as Senior Vice President of Customer Service - Comcast Cable Communications Inc., a subsidiary of Comcast Corp. Ms. Keenan oversaw customer service operations and was responsible for developing and promoting national customer service initiatives. Before joining Comcast in 1999, Ms. Keenan served in various management roles for PECO Energy’s distribution company, including Vice President of Customer and Marketing Services, General Manager Customer Service and Director of Field Services. She was named Penn State’s Nuclear Engineering Outstanding Alumni Lecturer for 1999 and Penn State’s Outstanding Engineering Alumna. A graduate of Pennsylvania State University, Ms. Keenan holds a BS in Nuclear Engineering and an MA from the University of Pittsburgh in Health Physics.
Archibald was the Founder and President of MedSearch - a consulting practice established over the last 25 years focused on clients in the healthcare, medical device and pharmaceutical industries. The continued growth and success of MedSearch, Inc. can be directly attributed to his practice of conducting highly focused multiple assignments for a select number of clients within each industry. Bob has served as a management consultant with extensive work helping clients design and implement professional recruiting programs and strategies across a wide variety of disciplines.
Friedman serves on the private duty advisory committee of the Home Care Alliance of MA and serves as Vice Chair on the MA Committee for the Home Care Association of America hoping to influence this statewide, and industry change. He has served as a faculty member in Lasell College’s E.L.D.E.R. Partnership Program. Previously, Mark was Partner of and Managing Director for the Americas for ECSI Consulting, a boutique consultancy focused on Innovation and Growth. He was the founder and managing partner at Real Time Strategy - a general management consultancy where he specialized in strategy development and implementation with a focus on troubled organizations. Prior to that he served as Vice President and head of Retail for Adidas US and Canada.
Bill Seibel is Executive Chairman of Rocket Wagon. Previously, Bill was the Founder and CEO of Mobiquity. In four years, Mobiquity grew to 600 employees across twelve offices in four countries – making it the fastest growing and one of the largest mobile professional services firms in the world.
Mark is CEO of Approach Infinity, providing services to firms in the areas of wireless communication and emerging technologies and growing technology companies. Mark is COO of ISARA Corporation while serving as chairman of the European Telecommunication Standards Institute (ETSI) industry standardization group Quantum Safe Cryptography.
Chris was SVP of GSK’s Global Wellness business, a $3 billion portfolio that included market-leading over-the-counter brands including Panadol, TUMS, Breathe Right, NicoDerm, Nicorette, and Flonase. He significantly grew GSK’s Wellness business while also sharpening the Wellness category strategies and dramatically improving the new product pipeline.
Jan Hofmeyr serves as Senior Vice President and Chief Network and Operations Officer for Comcast. In this role, he is responsible for all aspects of the network and operations, including engineering, reliability and quality to deliver industry-leading video, high-speed data and voice services for both residential and business customers.
Cheryl Smith specializes in providing IT consulting and crisis management support to companies that want to fix or transform their IT. She has executive experience as a CIO in the airline, health care, energy, telecommunications, manufacturing, and consulting industries.
JJ Sendelbach is the Managing Director of Doublejay Consulting (DJC), a consultancy to the consulting industry. DJC is a boutique management consulting firm specializing in data-driven strategic advisory to the professional services and technology industry.
Dr. Gerald Ross is Founder and CEO of the Rubicon Intelligence Unit. Rubicon builds the new team's in-house capacity to solve the unfamiliar business challenges of a growing business, including prototype testing, scaling, IP strategy, business model execution, commercialization and marketing.
Officer with a proven record in various roles helping companies succeed through explosive growth and change. CIO for Wawa (2016 Forbes 36th largest privately held company) leading and executing on all IT strategy, IT security and process improvement methodology during hyper-growth.
Mr. Archibald is currently Founder and CEO of Aliro, a SaaS-based product company that is disrupting the traditional recruiting model.
Mark owns Senior Helpers Boston and Senior Helpers South Shore MA, leading home-care agencies serving the greater Boston metropolitan area.